Igniting a “home decor revolution,” NOVICA creates a bridge between consumers and highly skilled artisans around the globe. Throwing out the traditional business model, NOVICA is literally changing the lives of their partner artisans by putting an unprecedented amount of the purchase dollar back into the artists’ deserving hands. With NOVICA’s help, these gifted creators have been able to build themselves homes, fund their children’s education and pay for much needed healthcare.